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The core concept of super-fast shipping remains the same to this day, but there are now a wealth of additional extras to sweeten the deal.

So what exactly is Amazon Prime? It’s Amazon’s central subscription service for a variety of enhanced shipping options when you shop through the website or app, including ways of getting items the same or the next day, or letting you choose a convenient day during the week to have them arrive at your door.īut much like Amazon itself, Prime has expanded massively since it properly launched in 2007 – the same year as the release of the very first Apple iPhone and only three years after the official launch of Facebook. After all, who doesn’t love being able to have a shiny new product arrive at your doorstep in under 24 hours, especially if it's a last-minute tech gift? Heavy online shoppers will likely be well aware of Amazon Prime these days, but if you haven’t checked the full list of services that are included in the monthly cost there’s a good chance that you’re currently missing out on some brilliant extra benefits. If you’re anything like us, Amazon’s vast marketplace is one of the first places to turn if you need a delivery, pronto.